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Gender differences in perceptions of web-based shopping
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Source
Communications of the ACM archive
Volume 45 ,  Issue 8  (August 2002) table of contents
Evolving data mining into solutions for insights
Pages: 82 - 86  
Year of Publication: 2002
ISSN:0001-0782
Authors
Craig Van Slyke  Management Information Systems at the University of Central Florida, Orlando.
Christie L. Comunale  School of Professional Accountancy, Long Island University C.W. Post Campus, Brookville, NY.
France Belanger  Pamplin College of Business at Virginia Polytechnic Institute and State University, Blacksburg, VA.
Publisher
ACM  New York, NY, USA
Bibliometrics
Downloads (6 Weeks): 30,   Downloads (12 Months): 471,   Citation Count: 17
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ABSTRACT

Women have yet to welcome Web-based shopping as readily as men. A primary factor for this state is how men and women view shopping. Understanding those differences will help vendors address this vital pool of consumers.


REFERENCES

Note: OCR errors may be found in this Reference List extracted from the full text article. ACM has opted to expose the complete List rather than only correct and linked references.

 
1
Arthur, C. Fifteen million Americans are shopping addicts. American Demographics 14 (1992), 14--15.
 
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Doney, P. and Canon, J. An examination of the nature of trust in buyer-seller relationships. J. Marketing 61, 2 (Apr. 1997), 35--51.
 
4
Eastlick, M. and Feinberg, R. Gender differences in mail-catalog patronage motives. J. Direct Marketing 8, 2 (Apr. 1997), 37--44.
 
5
Gattiker U. and Hlavka, A. Computer attitudes and learning performance: Issues for management education and training. J. Organizational Behavior 13, 1, (Jan. 1992) 89--102.
 
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9
Korgaonkar, P. and Wolin, L. A multivariate analysis of Web usage. J. Advertising Research 39, 2 (Apr. 1999), 53--68.
 
10
Moore, G.C. and Benbasat, I. Development of an instrument to measure the perceptions of adopting an information technology innovation. IS Research 2, 3 (Sept. 1991), 192--222.
 
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12
Whitley, B. Gender differences in computer-related attitudes and behavior: A meta-analysis. Computers in Human Behavior 12, 1 (Jan. 1997), 1--22.

CITED BY  17

Collaborative Colleagues:
Craig Van Slyke: colleagues
Christie L. Comunale: colleagues
France Belanger: colleagues