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ABSTRACT
There are endless survival challenges for newly created businesses. The degree to which a business successfully meets these challenges depends largely on the nature of the organization and the culture that evolves within it. That’s to say that while market size, technical quality, and product design are obviously crucial factors, company failures are typically rooted in some form of organizational dysfunction. To help investors recognize signs of trouble before catastrophe strikes, I started working more than a decade ago on the Bell-Mason Diagnostic, a quantitative evaluation method that includes a set of rules for examining a company and comparing it with an “ideal” organization. REFERENCES
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