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Rising sun: iMode and the wireless Internet
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Communications of the ACM archive
Volume 46 ,  Issue 11  (November 2003) table of contents
Blueprint for the future of high-performance networking
Pages: 78 - 84  
Year of Publication: 2003
ISSN:0001-0782
Authors
Stuart J. Barnes  Victoria University of Wellington, New Zealand
Sid L. Huff  Victoria University of Wellington, New Zealand
Publisher
ACM  New York, NY, USA
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Downloads (6 Weeks): 29,   Downloads (12 Months): 234,   Citation Count: 20
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ABSTRACT

Applying technology acceptance theory to understand why iMode has become so popular in Japan, and whether its popularity will extend to the rest of the world.


REFERENCES

Note: OCR errors may be found in this Reference List extracted from the full text article. ACM has opted to expose the complete List rather than only correct and linked references.

 
1
Ajzen, I. Understanding Attitudes and Predicting Social Behavior. Prentice-Hall, Englewood Cliffs, NJ, 1980.
 
2
Asai, T. Transparent language; www.transparent.com/newsletter/japanese/2000/feb_00.htm.
 
3
Enos, J. Three advertising agencies find success in wireless campaigns for some big players; www.mbusinessdaily.com/magazine/story/06_japan.
 
4
Eurotechnology Japan. The unofficial independent iMode FAQ; www.eurotechnology.com/imode/faq.html.
 
5
Frost & Sullivan. M-commerce transactions to hit USD25 billion; www.nua.ie/surveys/index.cgi?f=VS&art_id=905357769&rel=true.
 
6
Funk, J. The Internet Market: Lessons from Japan's I-Mode System. Kobe University, Japan, 2000.
 
7
 
8
 
9
Mobile Media Japan. Japanese mobile Internet users; www.mobilemediajapan.com/.
 
10
Rogers, E. Diffusion of Innovations. Free Press, New York, 1995.
 
11
TCAJ (Telecommunications Carrier Association of Japan). Market Report. TCAJ, Tokyo, 2003.
 
12
Wurster, T. and Evans, P. Blown to Bits. Harvard University Press, Boston, 2000.

CITED BY  20


REVIEW

"Tom Stafford : Reviewer"

Barnes and Huff provide a detailed, if not unique, perspective on the fascinating i-mode mobile phone and Internet service of Japan. Although information about the -mode service is widely available in a number of venues, including one very good Ha  more...

Collaborative Colleagues:
Stuart J. Barnes: colleagues
Sid L. Huff: colleagues