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ABSTRACT
The purpose of this paper is to present our experience from the design of a personalized television application, and the implications for the design of interactive television applications in general. Personalized advertising is a gentle introduction to interactive television applications through a push paradigm that is closer to the established patterns of television use. While personalization is a practice widely used on the Internet, applying personalization techniques over digital television infrastructures presents significant obstacles, which we address with explicit design moves
REFERENCES
Note: OCR errors may be found in this Reference List extracted from the full text article. ACM has opted to expose the complete List rather than only correct and linked references.
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[doi> 10.1145/319463.319637]
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CITED BY 3
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Diego López de Ipiña , Iñaki Vázquez , Daniel García , Javier Fernández , Iván García, A reflective middleware for controlling smart objects from mobile devices, Proceedings of the 2005 joint conference on Smart objects and ambient intelligence: innovative context-aware services: usages and technologies, October 12-14, 2005, Grenoble, France
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INDEX TERMS
Primary Classification:
H.
Information Systems
H.1
MODELS AND PRINCIPLES
H.1.2
User/Machine Systems
Subjects:
Human factors
Additional Classification:
H.
Information Systems
H.3
INFORMATION STORAGE AND RETRIEVAL
H.3.2
Information Storage
H.3.3
Information Search and Retrieval
Subjects:
Clustering
H.5
INFORMATION INTERFACES AND PRESENTATION (I.7)
H.5.1
Multimedia Information Systems
Subjects:
Video (e.g., tape, disk, DVI)
H.5.2
User Interfaces (D.2.2, H.1.2, I.3.6)
Subjects:
Screen design (e.g., text, graphics, color);
Interaction styles (e.g., commands, menus, forms, direct manipulation);
Prototyping;
Input devices and strategies (e.g., mouse, touchscreen);
User-centered design
J.
Computer Applications
J.1
ADMINISTRATIVE DATA PROCESSING
Subjects:
Marketing;
Business
J.4
SOCIAL AND BEHAVIORAL SCIENCES
Subjects:
Economics;
Psychology
J.7
COMPUTERS IN OTHER SYSTEMS
Subjects:
Consumer products
General Terms:
Design,
Human Factors
Keywords:
advertising,
digital television,
personalization,
usability
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