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A semiotic analysis of iMarketing tools
Full text PdfPdf (155 KB)
Source Conference on Hypertext and Hypermedia archive
Proceedings of the eleventh ACM on Hypertext and hypermedia table of contents
San Antonio, Texas, United States
Pages: 238 - 239  
Year of Publication: 2000
ISBN:1-58113-227-1
Author
Moritz Neumüller  Lärchenau 10, A-4020 Linz, Austria
Sponsors
SIGMOD: ACM Special Interest Group on Management of Data
SIGIR: ACM Special Interest Group on Information Retrieval
SIGLINK: Hypertext, Hypermedia, and Web
SIGWEB: ACM Special Interest Group on Hypertext, Hypermedia, and Web
Publisher
ACM  New York, NY, USA
Bibliometrics
Downloads (6 Weeks): 5,   Downloads (12 Months): 32,   Citation Count: 1
Additional Information:

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DOI Bookmark: Use this link to bookmark this Article: http://doi.acm.org/10.1145/336296.336397
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REFERENCES

Note: OCR errors may be found in this Reference List extracted from the full text article. ACM has opted to expose the complete List rather than only correct and linked references.

 
1
P. B. Andersen, A theory of computer semiotics: semiotic approaches to construction and assessment of computer systems, Cambridge University Press, New York, NY, 1991
2
Chip Cleary , Ray Bareiss, Practical methods for automatically generating typed links, Proceedings of the the seventh ACM conference on Hypertext, p.31-41, March 16-20, 1996, Bethesda, Maryland, United States  [doi>10.1145/234828.234832]
 
3
Eco, U., A Theory of Semiotics, Macmillan, London, 1976.
 
4
Katz, J., and Fodor, J., The Structure of a Semantic Theory, Language 39 (1963).
 
5
Kemp, T., Playboy: Excite Fight Not Over. iMarketing News 1, 6 (8/20, 1999), 4.
 
6
Khan, M. A., No Discussion: RemarQ to Sell Keywords, iMarketing News 1, 6 (8/20, 1999), 3.
 
7
George P. Landow, The rhetoric of hypermedia: some rules for authors, Hypermedia and literary studies, MIT Press, Cambridge, MA, 1991
 
8
Pierce, C. S., Collected Papers 1931-35, Harvard University Press, Cambridge, 1935.

CITED BY
Gareth Hughes , Leslie Carr, Microsoft smart tags: support, ignore or condemn them?, Proceedings of the thirteenth ACM conference on Hypertext and hypermedia, June 11-15, 2002, College Park, Maryland, USA

INDEX TERMS

Primary Classification:
  H. Information Systems
  H.4 INFORMATION SYSTEMS APPLICATIONS
      H.4.3 Communications Applications

          Nouns: Internet

Additional Classification:
  H. Information Systems
  H.1 MODELS AND PRINCIPLES
  H.3 INFORMATION STORAGE AND RETRIEVAL
      H.3.5 On-line Information Services
          Subjects: Web-based services
  H.5 INFORMATION INTERFACES AND PRESENTATION (I.7)
      H.5.3 Group and Organization Interfaces
          Subjects: Web-based interaction

  K. Computing Milieux
  K.4 COMPUTERS AND SOCIETY


General Terms:
Design, Documentation, Human Factors, Management, Performance, Theory


Keywords:
eCommerce, internet, marketing, semiotics


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