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Identifying vertical search intention of query through social tagging propagation
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International World Wide Web Conference archive
Proceedings of the 18th international conference on World wide web table of contents
Madrid, Spain
POSTER SESSION: Friday, April 24, 2009 table of contents
Pages 1209-1210  
Year of Publication: 2009
ISBN:978-1-60558-487-4
Authors
Ning Liu  Microsoft Research Asia, beijing, China
Jun Yan  Microsoft Research Asia, beijing, China
Weiguo Fan  Virginia Polytechnic Institute and State University, Blacksburg, USA
Qiang Yang  Hong Kong University of Science and Technology, Hong Kong, China
Zheng Chen  Microsoft Research Asia, beijing, China
Sponsor
ACM: Association for Computing Machinery
Publisher
ACM  New York, NY, USA
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ABSTRACT

A pressing task during the unification process is to identify a user's vertical search intention based on the user's query. In this paper, we propose a novel method to propagate social annotation, which includes user-supplied tag data, to both queries and VSEs for semantically bridging them. Our proposed algorithm consists of three key steps: query annotation, vertical annotation and query intention identification. Our algorithm, referred to as TagQV, verifies that the social tagging can be propagated to represent Web objects such as queries and VSEs besides Web pages. Experiments on real Web search queries demonstrate the effectiveness of TagQV in query intention identification.



Collaborative Colleagues:
Ning Liu: colleagues
Jun Yan: colleagues
Weiguo Fan: colleagues
Qiang Yang: colleagues
Zheng Chen: colleagues