Global differences in attributes of email usage

ABSTRACT

Email usage data from users in a large enterprise were analyzed according to country and geographical regions to explore for differences. Data of 13,877 employees from 29 countries in a global technology company were analyzed. We found statistically significant differences in several attributes of email usage. Users in the U.S. tend to retain larger numbers of email messages while Latin American countries keep fewer messages. European countries tend to file more of their email into folders and Asian countries tend to do less so. These differences in filing behavior are not correlated with Hofstede's Uncertainty Avoidance Index. This research adds another dimension for studies of email usage which previously have not reported the geographical source of their data.

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INDEX TERMS

Primary Classification:
  H. Information Systems
  H.5 INFORMATION INTERFACES AND PRESENTATION (I.7)
      H.5.3 Group and Organization Interfaces
          Subjects: Asynchronous interaction

Additional Classification:
  H. Information Systems
  H.5 INFORMATION INTERFACES AND PRESENTATION (I.7)
      H.5.3 Group and Organization Interfaces
          Subjects: Web-based interaction

General Terms:
Human Factors

Keywords:
email folders, email study, email usage, international differences, user interface metaphor