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ABSTRACT
What are the effective practices for taking new ideas and innovating them into products based on software while avoiding the challenge of under-delivering on too high expectations? Often, the feasibility of The Grand project is assumed based on scope/scale-limited tech trials. Feasibility is further constrained by market pressure on both schedule and resources resulting in costly projects that linger on and never deliver. Panelists will discuss how invention translates into innovation and product while mitigating the risks of software development, the conflicts of organizations and the lure of market opportunity. INDEX TERMS
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