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 ABSTRACT
Decision makers of companies often face the dilemma of whether to release data for knowledge discovery, vis-a-vis the risk of disclosing proprietary or sensitive information. Among the various methods employed for “sanitizing” the data prior to disclosure, we focus in this article on anonymization, given its widespread use in practice. We do due diligence to the question “just how safe is the anonymized data?” We consider both those scenarios when the hacker has no information and, more realistically, when the hacker may have partial information about items in the domain. We conduct our analyses in the context of frequent set mining and address the safety question at two different levels: (i) how likely of being cracked (i.e., re-identified by a hacker), are the identities of individual items and (ii) how likely are sets of items cracked? For capturing the prior knowledge of the hacker, we propose a belief function, which amounts to an educated guess of the frequency of each item. For various classes of belief functions which correspond to different degrees of prior knowledge, we derive formulas for computing the expected number of cracks of single items and for itemsets, the probability of cracking the itemsets. While obtaining, exact values for more general situations is computationally hard, we propose a series of heuristics called the O-estimates. They are easy to compute and are shown fairly accurate, justified by empirical results on real benchmark datasets. Based on the O-estimates, we propose a recipe for the decision makers to resolve their dilemma. Our recipe operates at two different levels, depending on whether the data owner wants to reason in terms of single items or sets of items (or both). Finally, we present techniques for ascertaining a hacker's knowledge of correlation in terms of co-occurrence of items likely. This information regarding the hacker's knowledge can be incorporated into our framework of disclosure risk analysis and we present experimental results demonstrating how this knowledge affects the heuristic estimates we have developed. REFERENCES
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