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ABSTRACT
This paper presents a model for disseminating information about research opportunities at a university that goes beyond the standard sending of lengthy email messages to large numbers of recipients. We advocate instead a system which uses brief email messages with pointers to webpages offering additional detail, a searchable database of announcements, more carefully targeted recipient lists and blending push and pull to distribute information. We discuss our experience engaging end users of this system at our university and, finally, comment on the value of the design as a general mechanism for achieving effective communication within any organization. REFERENCES
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