Factors influencing technology transfer

ABSTRACT

This paper treats technology transfer as primarily a communication activity. Barriers to technology transfer can be erected by (1) organizational structures which inhibit the flow of communication between different groups; (2) the technology imposing specialized knowledge on the people who work with it; and, (3) the individuals themselves who have cultural biases which inhibit communication with people from different professional and experiential backgrounds. Some of these barriers can be overcome by creating small cross-organizational groups or partnerships, by increasing exposure to the technology, by rewarding joint work and by promoting people who are willing to champion technology transfer efforts within a corporation.

REFERENCES

• 1: Allen, T. J. (1977) <u>Managing the Flow of Technology</u>. MIT Press: Cambridge, MA.
• 2: Black, J. B. & Sebrechts, M. M. (1981) Facilitating Human-Computer Communication. <<u>Applied Psycholinguistics</u>, 2, 149--177.
• 3: Stuart K. Card , Allen Newell , Thomas P. Moran, The Psychology of Human-Computer Interaction, Lawrence Erlbaum Associates, Inc., Mahwah, NJ, 1983
• 4: David W. Embley , George Nagy, Behavioral Aspects of Text Editors, ACM Computing Surveys (CSUR), v.13 n.1, p.33-70, March 1981 [doi>10.1145/356835.356838]
• 5: Gerstenfeld, A. & Berger, P. D. (1983) From Basic Research to Application: A Model of Effective Transfer Mechanisms. Office of Naval Research, TR-ONR-2, August.
• 6: John D. Gould , John Conti , Todd Hovanyecz, Composing letters with a simulated listening typewriter, Communications of the ACM, v.26 n.4, p.295-308, April 1983 [doi>10.1145/2163.358100]
• 7: Charles E. Grantham, Technology transfer: the organizational role, ACM SIGCHI Bulletin, v.17 n.2, p.25-28, October 1985 [doi>10.1145/1044818.1044820]
• 8: James, D. (1983) Software Technology Transfer. <u>Scientific Honeyweller</u>, vol 4, no.4, December, 7--10.
• 9: Katz, R. & Allen, T. J. (1985) Organizational Issues in the Introduction of New Technologies, In Kleindorfer, P. (Ed.) <<u>The Management of Productivity, Technology and Organizational Innovation</u>. Plenum Press.
• 10: Kunz, J. C., Kehler, T. P. & Williams, M. D. (1984) Applications Development Using a Hybrid AI Development System. <<u>The AI Magazine</u>, Fall, 41--54.
• 11: SK Lee , William Buxton , K. C. Smith, A multi-touch three dimensional touch-sensitive tablet, Proceedings of the SIGCHI conference on Human factors in computing systems, p.21-25, April 1985, San Francisco, California, United States
• 12: Lovdal, M. L. (1984) Developing Venture Programs within Large Corporations. <u>Management Review</u>, June, 18--23.
• 13: Donald A. Norman, Design rules based on analyses of human error, Communications of the ACM, v.26 n.4, p.254-258, April 1983 [doi>10.1145/2163.358092]
• 14: Polit, S. (1985) R1 and Beyond: AI Technology Transfer at DEC. <u>The AI Magazine</u>, Winter, 76--78.
• 15: Ramsey, H. R. & Atwood, M. E. (1979) Human Factors in Computer Systems: A Review of the Literature. Technical Report SAI-79-111-DEN. Science Applications Inc. September.
• 16: Shays, E. M. & de Chambeau, F. (1984) Harnessing Entrepreneurial Energy within the Corporation. <<u>Management Review</u>, September, 17--20.
• 17: Smith, D. C., Irby, C., Kimball, R., Verplank, B., & Harslem, E. (1982) Designing the Star User Interface. <<u>Byte</u>, April, 242--282.
• 18: Smith, S. L. & Aucella, A. F. (1983) Design Guidelines for the User Interface to Computer-Based Information Systems. <<u>Mitre Corp. Project No. 522A</u>, Bedford, MA, March.
• 19: Streeter, D. N. (1978) A Retrospective Study of the Technology Transfer Process. <u>Information Technology</u>, 3?, 245--251.
• 20: Uttal, B. (1983) The Lab that Ran Away From Xerox, <u>Fortune</u>, September 5, p 97--102.
• 21: Anthony I. Wasserman , David T. Shewmake, Rapid prototyping of interactive information systems, ACM SIGSOFT Software Engineering Notes, v.7 n.5, p.171-180, December 1982