Trafficking: design for the viral exchange of TV content on mobile phones

ABSTRACT

In this paper, we report, first of all, the discovery of a particular kind of emerging social practice involving the exchange of multimedia content on mobiles that we label 'trafficking'. Second, the iteration of a design solution to extend these practices to include the trafficking of broadcast TV content 'segments'. Third, the implications this had for basic assumptions in the interaction design afforded by the two primary OS's in the mobile handset domain. And, fourth, the legal and business inhibitors-enablers that affected not only this research but which are likely to affect all attempts to stretch the capacity of mobile devices and mobile interaction design to afford new ways of 'trafficking' multimedia content.

REFERENCES

• 1: Auge, M. (1995) Non-place: An introduction to an Anthropology of Supermodernity, Verso, London.
• 2: Russell Beale, Supporting Social Interaction with Smart Phones, IEEE Pervasive Computing, v.4 n.2, p.35-41, April 2005 [doi>10.1109/MPRV.2005.38]
• 3: Alison Black , Oliver Bayley , Colin Burns , Ilkka Kuuluvainen , John Stoddard, Keeping viewers in the picture: real-world usability procedures in the development of a television control interface, Conference companion on Human factors in computing systems, p.243-244, April 24-28, 1994, Boston, Massachusetts, United States [doi>10.1145/259963.260456]
• 4: Cooper, G. Green, N. Harper, R. & Murtagh, G. (2002) 'Mobile society?: technology, distance and presence,' in Virtual Society, Woolgar, S. (Ed), Oxford, pp286--301.
• 5: Streams and standards: delivering mobile video, Queue, v.3 n.4, May 2005 [doi>10.1145/1066051.1066067]
• 6: Richard Harper , Tim Regan , Mark Rouncefield, Taking hold of TV: learning from the literature, Proceedings of the 18th Australia conference on Computer-Human Interaction: Design: Activities, Artefacts and Environments, November 20-24, 2006, Sydney, Australia [doi>10.1145/1228175.1228192]
• 7: Steve Harrison , Paul Dourish, Re-place-ing space: the roles of place and space in collaborative systems, Proceedings of the 1996 ACM conference on Computer supported cooperative work, p.67-76, November 16-20, 1996, Boston, Massachusetts, United States [doi>10.1145/240080.240193]
• 8: Younghee Jung , Jan Blom , Per Persson, Scent field trial: understanding emerging social interaction, Proceedings of the 8th conference on Human-computer interaction with mobile devices and services, September 12-15, 2006, Helsinki, Finland [doi>10.1145/1152215.1152230]
• 9: Esko Kurvinen, Only when miss universe snatches me: teasing in MMS messaging, Proceedings of the 2003 international conference on Designing pleasurable products and interfaces, June 23-26, 2003, Pittsburgh, PA, USA [doi>10.1145/782896.782921]
• 10: Hendrik Knoche , John D. McCarthy , M. Angela Sasse, Can small be beautiful?: assessing image resolution requirements for mobile TV, Proceedings of the 13th annual ACM international conference on Multimedia, November 06-11, 2005, Hilton, Singapore [doi>10.1145/1101149.1101331]
• 11: Timo Ojala , Jani Korhonen , Tiia Sutinen , Pekka Parhi , Lauri Aalto, Mobile kärpät: a case study in wireless personal area networking, Proceedings of the 3rd international conference on Mobile and ubiquitous multimedia, p.149-156, October 27-29, 2004, College Park, Maryland [doi>10.1145/1052380.1052401]
• 12: Repo, P., Hyvonen, K., Pantzar, M and Timonen P. (2003) 'Mobile Video,' Research Report 2003: 5 National Consumer Research Centre.
• 13: Sodergard, C. (ed) (2003) 'Mobile television: technology and user experiences,' Mobile TV project, VTT Publications.
• 14: Seungho Song , Youjip Won , Injae Song, Empirical study of user perception behavior for mobile streaming, Proceedings of the tenth ACM international conference on Multimedia, December 01-06, 2002, Juan-les-Pins, France [doi>10.1145/641007.641076]
• 15: Alex S. Taylor , Richard Harper, The Gift of the Gab?: A Design OrientedSociology of Young People's Use of Mobiles, Computer Supported Cooperative Work, v.12 n.3, p.267-296, 2003 [doi>10.1023/A:1025091532662]

INDEX TERMS

Keywords:
content genre, mobile TV, mobile devices, trafficking